Context of Practice - Publication Research - Exhibition Booklets

Secondary research into exhibition booklets

As I am unsure so far as to how to approach the content of the products, I have been looking into the style and aesthetics of existing products that could influence the way my publication goes. 

These exhibition booklets all have the kind of 'academic' yet still interesting and intriguing feel to them that I am picturing for my exhibition booklet. They are each very unique to the exhibition they are advertising/explaining yet there seems to be an underlying style of sophistication between them.